b2b technology marketing

Infographic: everything you need to know about B2B technology marketing blogs

  • Infographic with key data on enterprise software blogging
  • Creating a content strategy: what you need to keep in mind
  • Some good examples of successful B2B technology marketing blogs
Blogging is probably the most powerful tool for B2B technology marketing. It lets you talk directly to your audiences about topics that are important to them. Enterprise software blogs allow you to show off your expertise. And they show potential customers why they should spend money with you.

Need more proof that your B2B technology marketing strategy needs blogs? Our infographic proves why any self-respecting enterprise technology marketing department needs to use blogs.

For more in-depth guidance on how to write enterprise software blogs, read our recent B2B software blog writing series here.

Infographic: the art of blogging in B2B technology marketing

infographic b2b technology marketing

Marketing for Microsoft partners

At Fifty Five and Five, we’re the experts at helping Microsoft Partners communicate their value to customers. Our team of expert writers know the Microsoft technology landscape inside-out. Whether you’re a SharePoint consultancy, an ISV that has created its own product or one of the world’s leading systems integrators, our content is tailored to your needs. We produce informative, educational and highly readable blogs that your readers will love.

But, more than that, we’re trained copywriters. We write content that readers engage with, that resonates with them and that they remember. The ultimate goal with all our B2B technology marketing is to turn your readers into customers.

And, to make sure your target audience actually find your blogs, our writers work closely with Fifty Five and Five’s awesome in-house SEO team to optimise our clients’ content to push it up the search engine rankings.

Read about the kind of blogs we’ve written for leading Microsoft partners like Sharegate, Nintex and many more on our case studies page.

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Sam Gowing

Sam Gowing

Sam is a writer at Fifty Five and Five. What he doesn't know about SharePoint and Office 365 isn't worth writing about.