Services

Paid Media

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PPC Management Services

Capture new leads, boost content, and generate a more powerful brand reach with paid media. From paid social to paid search, our Performance Marketing team know how to turn dollars into clicks and then onto leads.

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Grow your audience
Paying for advertising used to mean a billboard or newspaper ad.
Back then it was hard to know who was seeing your content. These days, you can hand-pick an audience. You can narrow down by gender, age, location, job role, interests, online behaviour. Using paid media, we help your content reach the people that matter most.
Spotlight your content
Got content that's performing well? Or could perform better?
Boosting your content with our PPC management services is a sure-fire way to get it noticed. Whether it’s a whitepaper, e-book, social post, or video, we bring your content into the fast lane.
Plan to succeed
The fifty five is vital when working with paid media.
Paid media is all about data. Data on your audience’s past behaviours, data on how they use certain networks, and industry wide data on engagement. We can use all of this data to design and tailor our campaigns up front for success.

The Fifty Five

This is where we put the fifty five to work for you and your campaign. In addition to our expert team we have hundreds of campaigns worth of data to inform our decisions.

Our PPC management services are guided by our four step process, lead by a project manager and overseen by one of our Performance Marketing team.

Diagram of the steps to developing a paid media plan with Fifty Five and Five.

1 Discovery

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As a first step, tell us who you are. Your budget, timeframe, what you want to achieve. Not sure? We’ll help you figure it out. Our discovery process will shine a light on your best channels, strongest content, and find your target audience.

2 Strategy

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Now we do our part. We bring together those insights and recommendations from step 1 and craft them into a strategy. We work with you on revisions. This part of the process is all about getting it right.

3 Production

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Our content and design teams will take care of production. Our writers are expert technology storytellers, crafting everything from a stream of social posts to an in-depth whitepaper. And our design team take your brief and elevate it. Whether it’s a social post, e-book design, or banner ad, our designers are bursting with ideas.

4 Optimisation

With everything in place, it’s time to go live. But the work doesn’t stop here. While your campaigns are live we optimise them, tuning and refining until we finally get it right. We're experts in ad optimisation – search, display, and social - and this is what drives results.

The Five

With the fifty five complete we can execute the five. NTT is a long time client, and we are their global paid media agency of record. A lot of our work supports their sponsorship of sporting events, with the Tour de France being the flagship example.

We have worked on the Tour de France campaign for many years, and have improved performance and engagement each time.

Case Study

NTT

NTT Ltd. is a leading global technology services company with over 6,000 clients around the world. We have worked on NTT's flagship Tour de France campaign every year for the last 5 years. Discover how we leveraged NTT's innovative sports technology to forge stronger connections between the brand and its audience via paid media marketing.

Results

76.92% increase in CTR
96% of overall traffic came to mobile
98% engagement on Twitter mobile app
View case study

We have a partner we can trust to get the job done. They know the world of paid media inside out and we’re really happy with the work they produce.

Georgia Hayward, Head of Campaign Services, NTT

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