Approach

Full service agency

Technology companies today are behind some of the greatest and most innovative product and services in history, but your ability to promote your value often falls short. As a full service agency we discover what makes you the stand-out choice for your customers and cut through the noise of a crowded market to help you win and grow.

“I would spend fifty five minutes defining the problem, and then I would need just five minutes to solve it.”

Albert Einstein

We put the fifty five first in everything we do. We think, plan and strategize using our knowledge of your business coupled with our expertise in the technology industry to develop a solution to your challenges. The fifty five is not really about an amount of time, rather the quality of thought. And with that in place, the five is our skilful execution which helps you reach your marketing goals.

APPROACH - PART 01

The Fifty Five

This can be the research and planning, the workshops and strategy. Or it could be a synopsis for a blog post. Both examples describe the same thing. As a full service agency we can’t answer a question we don’t understand. This is the essence of the fifty five.

APPROACH - PART 02

The Five

The five is the execution, it is the fruits of our labour, the finished result It could be a new brand, a relaunched website, or a single tweet. It could involve a large team working together, or a single expert. But it will be successful because of the fifty five that went before it.

01

Discovery

We spend time getting to know you: your ambitions, your needs and what sincerely sets you apart from your competitors. Sometimes these are already well defined, sometimes you may need help defining them. This all part of the first important step in our journey together.

02

Plan

Once we understand who you are what you want, we can advise you on what you need. And set about planning to how to best achieve success. Here we focus on what your end goal truly is. Sometimes it’s not what either of us might have thought at the beginning. But that’s often where the best results come from.

03

Strategize

When we’ve all agreed on the end goal, our specific project experts, strategists and creatives develop a vision that will delight your audience, engage leads and hit our targets effectively.

04

Execute

Here’s where the magic happens. Our experienced team of writers, designers, performance marketers, developers, et al, execute our strategy with all the knowledge and experience they’ve built up over the years. Our project managers keep the show on the road and our account managers keep you fully up to date with proceedings.

05

Measure

We know very well it’s a results business. Our final step is an ongoing measurement of your results. The best brand marketing constantly evolves. Whether you’re with us for a single project or part of an ongoing partnership we work very hard to continue to tweak the strategy for more wins and further growth.

Our services

We like to think of our approach above as that of a full service agency. But we do everything you’d expect of a full-service marketing agency. You can see a full list of our services, if that’s your thing. Just click the button over there.