We’ve received many enquiries about our Top 50 Report this year. Of course, COVID-19 and a virtual Microsoft Inspire have impacted us all somewhat, but we took the circumstances as an opportunity to fast-forward our plans for an all new Digital Top 50.
Our latest podcast – Hybrid working: is it here to stay?
COVID-19 has accelerated the move to hybrid working for many businesses. As lockdowns were imposed…
Why should you optimise for voice search in B2B marketing?
“Hey Google, why should you optimise for voice search in B2B marketing?” If speaking those words…
Microsoft’s Gavriella Schuster on resilience, triumph and transformation in business today
What a year it’s been. We caught up with Gavriella Schuster, Corporate Vice President of…
How to overcome the 4 hurdles to great content marketing
Building a brand, gaining an audience and generating leads is important for organisations of all…
How to write a winning Microsoft Partner of the Year award entry
Do you want your company to be awarded Microsoft Partner of the Year? Of course you do, what…
Our latest podcast – The future of work with Gavriella Schuster
In episode #6 of our podcast we are embracing video! And we have a special guest, none other than…
Content planning: the 3 crucial steps to keeping your audience coming back for more
When it comes to content planning, developing a strategy is easy…in theory. In practice, it can be…
300 million will see this sentence differently: accessibility in design
In many ways, the web is becoming increasingly accessible. At last count, it was estimated that…
Now is the winter of our audio content: the B2B podcast boom
The popularity of podcasts is a strange phenomenon. A long-form, linear, audio-only format in an…
Our latest podcast – Plan, build, love
In episode #5 of our podcast, we discuss the process of designing, planning and executing a B2B…
Getting real: B2B marketing goes DIY with citizen content creators
In the tech world, we’re all aware of the idea of the ‘citizen developer’. Thanks to low/no-code…
Behavioural science; gimmick or a marketer’s secret weapon?
Have you ever wondered how Derren Brown can predict how people will behave when put in certain…
Is Microsoft Teams the future of all business collaboration?
In episode #4 of our podcast, we discuss a recent change in the way businesses interact with…
Our 2020 in review
2020 was quite a year for all kinds of reasons, but we wanted to take a light hearted look at some…
Improve your SEO: Don’t put baby in the corner
It was in that dead zone, the no-man’s land between Christmas and the New Year that I watched Dirty…
Is this the end of the world…run on spreadsheets?
In episode #3 of our podcast, we ask - Is it time for businesses to end their relationship with…
The 4 pillars of a quality website: examples from the experts
Your website is a shop window to your business and a cornerstone of your marketing strategy. In our…
How we did it. The inside scoop on the Microsoft Partner Top 50
Episode #2 of our podcast is about the Microsoft Partner Top 50. For the last six years, Fifty Five…
The power of negative thinking
One of the worst-kept secrets of the B2B writing world is that persona-writing is everybody’s…
How to write an awesome creative brief
Don't have time to read? Listen to this blog post instead. Let us know what you think. [player…