We’ve received many enquiries about our Top 50 Report in the last 12 months. Of course, COVID-19 and a virtual Microsoft Inspire have impacted us all somewhat, but we took the circumstances as an opportunity to fast-forward our plans for an all new Digital Top 50. You can find it at https://top50.live or read on to find out more.
Top 50 goes digital
So, we’re excited to announce that we will soon be launching the 2020/2021 Microsoft Partner Top 50 – in a brand-new digital form. For the first time, you can: Browse and navigate the Top 50 online, benchmark yourself against competitors, gain even more insights into your digital marketing efforts.
We’ve always prided ourselves on the quality of the data and the rigour of our analysis. Now we’re giving everyone the ability to run their company through our analytics tool and not only find out their scores but also benchmark themselves against their competitors. In real time. For free!
Access real data in real time
And that’s not all. The new Top 50 website will be running in real time, meaning data will be updated on a regular basis. We’re also taking this chance to hone our scoring system even further this year. The brain behind our data is smarter, as our analytics engine has been updated to better understand what makes great content – and thus great content marketing.
The excitement and build up to the final reveal at Inspire grew year on year – Partners eagerly visiting our stand or visiting our website to get their hands on a copy of the Report and find out their position. Now you won’t have to wait. Not only can you find out your score but you’ll see how that compares to your peers and competitors.
Barnaby Ellis, Head of Creative
Stay competitive and ahead of the curve
In our current climate, it’s more important than ever before to strategically plan your marketing output. To do this, you need a clear overview of your own strengths and weaknesses – alongside those of competitors in your field. By benchmarking yourself against competitors and accessing our data-driven insights, you’ll be able to track your marketing progress and ultimately improve it. We can help you to stay ahead of the curve and realise your full potential.